Medio Segundo is all about the magic moment — the split second — when a perfect connection, perfect match is created. It is about coming together and the moment, when feelings of being in sync, of being on the same level arise. Each connection is different, each talent is individual, each
moment is unique.
Medio Segundo is a talent hunting company. It’s expertise and knowledge is brought to this magic moment — the split second — when you know that the match was made. The branding design is based on this idea of perfect connection. The logo design merges two words Medio and Segundo in one - creating a unique look, a unique connection. The visual language is all about connecting bubbles and dots - it creates a vibrant and elegant look.